When it comes to online business, there is no certainty that everything will be a success. This is also true in offline businesses. We are all living in a competitive world wherein we fight for survival. This also applies to an online business. Marketers have found a new way to advertise, promote and market their products, they have seen the Internet as a good way to reach more people in their target market. A very fast and efficient method of marketing that can do wonders for them and their business.The Difference of Online BusinessEngaging in online marketing is not that easy as it seems. Doing business online is a totally different field that we cannot easily venture in. The difference in doing business online is that we have to work hard on our strategies in order to be successful. We basically need a website or a blog in order to represent the company and everything under it. We are battling with time, interest level and other competitors in the same market we are in but we only have one goal, to be on top of our chosen niche.PreparednessNo matter how prepared we are if we do not have the skill to handle instant challenges that may hamper our growth and sales, we would definitely be headed to failure. It takes a lot of courage and experience in order to handle unexpected situations that may be encountered along the way. If we are able to survive this then making adjustments would not be a problem for our business endeavors.StrategiesA lot of strategies can be used in an online business. One of the most popular ones is SEO or Search Engine Optimization. In using SEO tools, we are making our business more visible on the Internet and making our business popular in the niche we are in. When we say SEO it includes a lot of strategies. Article writing, promotions and linkbuilding are some of the strategies under SEO. It can either be done by business owners themselves if they are adept with SEO or can hire an SEO expert to do it for their business.Social Media Advertising which includes the use of sites like Facebook and Twitter can also be a good strategy in online business. Many ads are popping up on these sites. They are actually paid advertisements. Marketing on these sites can be done through fan pages, creating a company account and then posting links as well as related topics on these accounts for users to check out. This is one way to drive more traffic and sales for the business.Blogging, Forum Posting and Social bookmarking can also be considered as strategies in online marketing. Not to mention Affiliate Marketing which can also gain much for online businesses these days.How To Maintain an Online Business?With the strategies mentioned above, we have the choice on what strategies to use and what will be best for our business. It is up to our hands on how to maintain an online business. We may have a big budget for online marketing but if we do not do it right, surely we will loose much. If we are pretty new to online marketing but still we want to push through with our online business then we can seek the help of experts in this field to help us out.One thing to remember, we should not put ourselves in a situation wherein we do not have an idea about. Total lack of knowledge will lead our business to doom.We should never engage in an online business unless we are willing to risk every thing. Make wise business decisions most especially in an online business. Market online but do it right. Build a strong online business.
Take a drive through the South and you will find any number of restaurants that will hotly debate that they, and they alone, have the original, authentic Southern-style pulled pork sandwich recipe. How can each state, region, and locality claim to have the one, true, original recipe? It’s hard to argue with Southern cooking aficionados, so let’s just take a look at what makes this sandwich unique, as well as debatable.We have to consider a wide range of regions. Classics like Memphis style, Southern style, North Carolina style, and South Carolina style, are only the beginning. You will also hear from folks in Texas, Georgia, Alabama, Mississippi, Louisiana, and Florida about what makes their sandwich traditional. It seems most Southern folks claim to have the original, official, and the very best recipes for these sandwiches. What most everyone can agree on is that no one agrees which style of sandwich truly belongs to which region. For as many variations of sauce and seasonings you can find, there are that many and more variations of methods for cooking and serving pulled pork sandwiches.I won’t attempt to figure out which ingredients for sauces and dry rubs definitely belong to which region. Nor will I try to firmly establish which cooking method belongs to which region. What I will do is lay out a few common methods for cooking and serving this popular sandwich, and suggest where these methods are most typically found. If a method sounds like your hometown original, it probably is; just like it might belong to someone else. In other words, the debate lives on. Let’s look at some of the cooking methods and ingredients that make a pulled pork sandwich what it is:Cooking MethodsIt’s not easy to pin down a cooking method to any one state or region. Grilling, smoking, roasting, and braising are common in many regions. Deep pits for smoking and slow roasting would have been the preferred method by many settlers in the South, and now their ancestors may still use those exact same methods. Your family’s cooking method depends on how you learned to cook pork. If you’re walking down Beale Street in Memphis, you’ll most likely see lots of smoky grills going, but you’ll see those same scenes in other regions, as well. Any one region would find it difficult to claim that a certain style of cooking is their own and no one else’s. Of course, using a crockpot wasn’t passed down through hundreds of years by our ancestors, so the origin of this method is obviously widespread.VinegarYou may use white vinegar, apple cider vinegar, red wine vinegar, or any of a wide variety of vinegars available. The idea in using vinegar, no matter what kind, is the same. Mixing sour vinegar with some sort of sweet ingredient is essential for any good barbecue sauce. Many recipes claim to be official Memphis style pulled pork specifically because they use vinegar in their sauce. However, several regions and states claim this ingredient as the quintessential ingredient that differentiates their pulled pork sandwich from any other.Brown SugarBoth barbecue sauces and dry rubs may contain brown sugar which gives the sweet flavor to the whole sweet-and-sour balance that a pulled pork sandwich should have. A simple concoction of brown sugar, vinegar, and a pinch of any hot sauce or spicy seasoning is often found in barbecue places in Florida and Alabama. Whether this simple recipe originated in those states is something we’ll never know. I can’t say I’ve ever seen a pulled pork sandwich seasoned like this in Memphis, but that doesn’t mean it doesn’t exist there.Dry RubsEven though dry rubs have been around forever, and used in all regions of the country, a dry rub used for pulled pork sandwiches contains certain standard ingredients. You’ll basically find cayenne pepper, black pepper, salt, and paprika in a dry rub for pulled pork. Anything added after that is an individual cook’s unique take on this basic recipe. Different regions of the country can lay claim to using only dry rubs, never liquid barbecue sauce, but this method is so widespread that it seems impossible to pin down the original creator. Then, of course, you can use both a dry rub and barbecue sauce together in the same recipe, so it just gets more confusing.CondimentsThen there is the question of what to serve with the pulled pork sandwich. Barbecue sauce as a condiment is widely regarded as a standard in every region. Even when the pulled pork never gets a dose of barbecue sauce mixed in with it, there is usually a bottle on the table. You’ll also usually find pepper vinegar, mustard, and even a little Tabasco in most regions. What you’ll hopefully never find is ketchup on the table. That would not go over well in any region. Most folks believe adding coleslaw on top of a pulled pork sandwich is most decidedly a Memphis touch.As I searched the vast array of pulled pork crockpot recipes on the Internet, in cookbooks, and with my Southern friends, I got more and more confused about which recipe belongs to which region. What I have decided is if your Grandpa and Grandma have been making the same recipe for pulled pork sandwiches since you can remember, then that recipe belongs to your family and to your region. Go ahead and stake your claim and enjoy this great Southern classic.